Established in 1973, Roots is Canada’s leading lifestyle brand
known around the world for its quality leather goods, athletic wear,
yoga wear, accessories and home furnishings.
Starting with a tiny store in Toronto, Roots now has more than 120 retail locations in Canada and the United States,
and more than 100 in Asia. In addition, Roots has a state-of-the-art leather goods factory and design centre in Toronto
where all genuine leather goods are made.
Under the leadership of co-founders Michael Budman and Don Green, the Roots style and values are based on
quality, integrity and longevity. An iconic Canadian company, Roots evolved from producing footwear to include
genuine leather bags, jackets, accessories, natural fiber clothing and home furnishings.
Roots embodies a distinctive look synonymous with a casual, athletic, hip and outdoor lifestyle — one inspired by
the passion shared by Don and Michael for Ontario’s Algonquin Park. Appealing to all ages, the broad array of
Roots branded merchandise is known for great design, quality materials, superior comfort and durability.
A privately held company, Roots has long been a leader in producing custom merchandise for an impressive
roster of Canadian and US companies. Through its extensive involvement in the world of arts and entertainment,
Roots has developed custom products for hundreds of films, TV shows, concert tours and other major cultural
events and organizations.
Roots is proud of its Canadian heritage and its strong link with Canada. The nature, culture, sports and human
diversity of Canada have always been a major source of inspiration at Roots. It’s an intrinsic part of the company,
starting with the company’s official name (Roots Canada Ltd.), logo (a Canadian beaver) and birthplace (Toronto),
Roots employs more than 1,500 people in Canada and contributes to the employment of thousands more through
our work with suppliers and other activities.
In 2006, Roots opened the Roots Yoga Studio in Toronto. Located above the Roots Rosedale store, the studio is
only a few blocks from where the original Roots store opened in 1973. The studio was conceived and is managed
by Denyse Green, wife of Co-Founder Don Green, who has been a yoga enthusiast for more than 35 years.
Denyse was also heavily involved in creating the Roots Yoga line of apparel. The completely eco-friendly studio
provides classes seven days a week, taught by certified instructors.
Over the years, many of the Roots styles and products have changed, but some things have not. These include the
core principles that have governed Roots since its inception. They are based on a strong commitment to health,
wellness and protecting the environment. They are based on respect and appreciation of people — those we work
with and those who shop in our stores. They are based on supporting the communities where Roots
These values are as valid today as they were back in 1973. Perhaps now more than ever.